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1 test
m invar test* * *test s.m. test: fare un test di inglese, to do an English test; test attitudinale, aptitude (o capacity) test; test d'ingresso, di assunzione, entrance test // (econ.): test del consumatore, consumer test; test di marketing, marketing test; test di vendita, sales test; test di fattibilità, feasibility test; test della marca preferita, favourite brand test; test di rendimento, performance test; test motivazionale, motivational test // (inform.) test integrato, built-in test.* * *[test]sostantivo maschile invariabile test (anche psic. scol.), trialsottoporre qcn. a dei test — to put sb. through tests, to test sb
* * *test/test/m.inv.test (anche psic. scol.), trial; test di gravidanza pregnancy test; test attitudinale aptitude test; test clinici clinical trials; sottoporre qcn. a dei test to put sb. through tests, to test sb. -
2 marketing
marketing s.m. (econ.) (tecniche di vendita) marketing: marketing di massa, mass marketing; marketing di prova, test marketing; marketing dei servizi, service marketing; ricerca di marketing, marketing research (o analysis); marketing mix, combinazione dei fattori di marketing, marketing mix; accordo di marketing, marketing agreement; costo di marketing, marketing cost; direttore dell'ufficio di marketing, marketing manager (o director); addetto al marketing, marketing man; controllo di marketing, marketing control; strategia di marketing, marketing strategy (o policy).* * *['marketing]sostantivo maschile invariabile marketing* * *marketing/'marketing/m.inv.marketing.
См. также в других словарях:
test — The event of a price movement that approaches a support level or a resistance level established earlier by the market. A test is passed if prices do not go below the support or resistance level, and the test is failed if prices go on to new lows… … Financial and business terms
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Marketing research mix — Marketing Key concepts Product marketing · Pricing … Wikipedia
Test data exclusivity — refers to protection of clinical test data required to be submitted to a regulatory agency to prove safety and efficacy of a new drug, and prevention of generic drug manufacturers from relying on this data in their own applications.… … Wikipedia
test-market — ˈtest ˌmarket verb [transitive] MARKETING to introduce a new product or service in a small area of a country to find out whether people are likely to buy it when it becomes more widely available: • The brewery will test market a new light beer in … Financial and business terms
test-marketing — test market UK US noun [C] MARKETING ► a particular area or group of people chosen for a limited introduction of a new product or service, new advertising campaign, etc. to test how people will react when it becomes available in more places: »70% … Financial and business terms
test market — ➔ market1 * * * test market UK US noun [C] MARKETING ► a particular area or group of people chosen for a limited introduction of a new product or service, new advertising campaign, etc. to test how people will react when it becomes available in… … Financial and business terms
Marketing management — Marketing Key concepts Product marketing · Pricing … Wikipedia
test marketing — / test ˌmɑ:kɪtɪŋ/ noun marketing a product in a specific area or to a specific audience to test the validity of the approach before launching a nationwide marketing campaign … Marketing dictionary in english
Marketing research process — is a set of six steps which defines the tasks to be accomplished in conducting a marketing research study. These include problem definition, developing an approach to problem, research design formulation, field work, data preparation and analysis … Wikipedia
test run — UK US noun [C] MARKETING ► if you give a machine, product, process, etc. a test run, you try it to see if it works correctly: give sth/do/conduct a test run »They conducted a test run of the questionnaire before sending it out to their client… … Financial and business terms